We are proud to support Middleton Foods again as it launches The Peter Hill Award 2025 by providing two places at our KFE School of Frying Excellence for the winner.
This is the third year Middletons has run the award, launched in memory of its late CEO, Peter Hill, to support and nurture industry newcomers.
The winning shop not only earns the title but also receives a spectacular £10,000 prize package designed to support and grow their business. This includes two places at our KFE School of Frying Excellence (with accommodation), £1,000 worth of Middleton Foods stock, the creation of their own bespoke ‘own label’ batter mix, tickets to The National Fish & Chip Awards, and much more. Four runners-up will each receive £300 of Middleton Foods stock and one place at our School of Frying Excellence (with accommodation).
Previous winners include Oliver’s Chippy in Warton, Lancashire (2023), and SALT Fish & Chips in Cumbria (2024).
The award reflects Peter’s passion for his beloved fish and chip industry, as Ryan Baker, Sales Manager at Middleton Foods, explains: “We all miss Peter tremendously. The fish and chip industry stole his heart, and with The Peter Hill Award we’ve created a true legacy to Peter. It’s a fantastic way to keep our great friend’s memory alive, and something all the Middleton’s family are extremely proud of.
“We’re delighted to bring it back for its third year and can’t wait to see who enters, and who will win something money just can’t buy.”
Nikki Williams, Sales Director at KFE, visited all six finalists last year and said: “I was lucky to meet last year’s finalists and saw just how much passion and enthusiasm they had. Fish and chips is a fantastic industry to be part of, and this award is a great boost for any new business, offering both reassurance and ongoing support. I’d strongly encourage any newcomer to enter – they will gain so much from the knowledge and expertise Middletons has to offer. Plus, the winner and the four runners-up stand to learn even more with a place at our state-of the art training school. Enter now!”
The Peter Hill Award welcomes entries until 30th September 2025, from anyone new to the fish and chip trade. Full details, visit www.middletonfoods.com/the-peter-hill-award.